Marketing Ideas and Insights Report - 5.5.25

Content Ideas

The image shown is a common meme across many platforms. It is intuitive on how this trend can be manipulated to fit your product, service, or personal brand. We love highlighting easy trends such as this. Simply insert your value prop in the blue section covering the entire hierarchy of needs for a human. Millennials and Gen Z will make up the majority of the target audience and span all the different characteristics in sub groups. Try to be witty, but this is very clearly a promotional piece of content. However, using the format is witty in itself. 

Below is an amazing real world marketing campaign. This is on a billboard - it was actually used as a way to boost recruitment/applicants for construction jobs. You can apply this format though on digital campaigns and it fits well with all the hype around AI. Insert your product or service next to a job not well done by ChatGPT. Makes for great content in an easy way. 

 Fit the Vibe

Your aesthetic and vibe can carry your organic growth from a marketing perspective. To master this it is imperative that you understand the core demographics of your product/service/brand. This is easier if your product is more niche - clothing companies have buyers who agree with your aesthetic. This is an easy match. A finance training platform also knows its buyer - you can create a mood that finance bros agree with. If your selling furniture or household decorations, that’s an easy vibe match and your social media should look like a mood board on instagram. An alcoholic beverage company - capture the feeling of a summer night with a bonfire on a beach  or an all white darty on a nice lawn. If your a scammer selling courses, a lot of your hooks will include luxury items. Food and restaurants already have an aesthetic you can further build on and capture the feeling of enjoying meals with people you like (also high quality, zoomed in videos on food and food prep with good cuts do very well all around). For fast mood maybe just eat a bunch of food in your car as a video or find many influencers that do that. 

I think you can guess who the ideal customer is for Fintelify and what they might offer from the above photo on TikTok. 

Le Alfre is a new clothing company focused on the old money style for men. Simple vibe post here. They are a great example of modern marketing. As a startup, the founder documented his process which is another strategy we cover for new entrants in other reports. Since gaining traction they have been focused purely on aesthetics. 

Overview

We uncover the top trends on TikTok, Instagram, Linkedin, Facebook, Google, X, Reddit, email, and more. In addition we provide valuable data and insights segmented by customer demographics and provide ideas for new content for all types of businesses to then leverage. From clothing companies to apps, we are the #1 choice for both professional marketers and self starters who need an extra edge every week. Or you can even use us as your social media strategist given all the content we publish at a cost that you cannot beat and a quality up to par with top consulting firms and agencies. We won’t run your strategies for you, but given our proprietary data science and AI expertise, you can hit the ground running fast. So let’s dive into it.